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WP1 Consumer Insights: A Segmentation Analysis of Households’ Reasons for Changing their Heating


Citation Beckhelling, J. WP1 Consumer Insights: A Segmentation Analysis of Households’ Reasons for Changing their Heating, ETI, 2015. https://doi.org/10.5286/UKERC.EDC.000509.
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Author(s) Beckhelling, J.
Project partner(s) Loughborough University
Publisher ETI
DOI https://doi.org/10.5286/UKERC.EDC.000509
Download AdHoc_SSH_SS9004_4.pdf document type
Abstract This analysis evaluated whether a segmentation could be developed to predict the reasons why households changed their heating systems. Three different analysis attempts were made; however the best of the models only predicted 55% of the reasons for changing the boiler correctly. The method used and results are set out in this report
Associated Project(s) ETI-SS9004: Smart Systems and Heat (SSH) Programme - Consumer Insights
Associated Dataset(s) No associated datasets
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